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How does Animation Work? It all to do with something called "Persistence of Vision"

Persistence of Vision

Animation captivates audiences by creating the illusion of motion through "Persistence of Vision". This is the brain’s ability to blend rapid images into continuous movement. From early zoetropes to CGI, animators harness this phenomenon to make still images come to life!

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Squash and Stretch

Squash and Stretch

Squash and stretch is a core animation principle that adds emotion, weight, and personality to characters. Though challenging in plasticine stop motion, it enhances storytelling by exaggerating motion and emotion. Through careful resculpting or replacement techniques, animators can apply squash and stretch effectively, creating dynamic, expressive, and visually compelling plasticine animations that captivate audiences.

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What will Stop Motion Animation look like in the future?

Future of Stop Motion

As we look to the future, technological advancements promise to revolutionize the art of stop motion animation, pushing its boundaries and offering new avenues for creativity and storytelling.

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Animation Supplies - Christmas 2023

Christmas 2023

Wishing you a very Happy Christmas and best wishes for 2024! Please note our office will be closed from 22nd December to 2nd January. Orders placed during this time will be processed once we reopen.

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The History of Plasticine

The History of Plasticine

Discover the fascinating history of Plasticine, from its invention in 1897 by William Harbutt to its cultural impact in art, education, and stop motion animation classics like Wallace and Gromit.

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Stop Motion, Puppetry and CGI Hybrid Production

Stop Motion, Puppetry and CGI Hybrid Production

Animation Supplies collaborated with Oddbod Creations on Snood Weasel, a hybrid film blending stop motion, puppetry, and CG. We helped build poseable puppets, supported on-set animation, and ensured seamless integration with digital effects, bringing the characters to life with handmade charm and expressive movement.

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Getting Started in Stop Motion Animation

Getting Started in Stop Motion

We're often asked, "what do I need to get started in stop motion animation?" So we have put together this short guide which explains how a lot of what you need, you probably already have!

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Model making with Plasticine - Marvellous Makes

Marvellous Makes

Azoomee have made freely available some episodes of Marvellous Makes. Made by the brilliant Super Strange Studios, these how-to videos are packed full of fun and creative ideas. In this example you're shown how to do plasticine modelling and how to use Newplast to make your own Plasticine creation.

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Stop Motion takes a simple unboxing video to new heights.

CineChimp - Canon R5

CineChimp’s Canon R5 unboxing is a blast! Using our products and stop motion animation, they turn a simple unboxing into a fun, dynamic, and engaging video.

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